There is a way for energy companies to thrive in the renewable era. This Dutch company is repositioning itself as an energy service provider. They don’t sell kilowatts. They sell kws + services for consumers.
Eneco has sought to provide new services to customers — and, in doing so, to enter new sectors, like the charging of electric vehicles and the repair of solar panels.
“What we are trying to do is switch from selling a pure commodity to selling energy as a service.”
For instance, Eneco owns Jedlix, an electric vehicle charging unit, which has partnerships with Tesla and BMW and allows car owners to recharge their vehicles inexpensively when there are large supplies of renewable energy on the grid. Jedlix sometimes even pays them to do so.
Dutch Utility Bets Its Future on an Unusual Strategy: Selling Less Power https://nyti.ms/2vLHK4L